Aristocrat Leisure Limited, commonly known simply as Aristocrat, has had a long history in gaming. Having started life over 50 years ago, this Australian company has grown from a tiny business into a worldwide leisure brand. Their path to online success has been fairly recent in comparison, helped largely to a partnership with GameAccount Network. The tie up has allowed Aristocrat to slowly drip-feed their large catalogue of top slot games onto the internet in a very controlled manner. They only have a few online casinos and gaming partners that they work with, which include bet365, Mecca Bingo and MoneyGaming. They are expected to add more in the future, but at a very slow rate.
To date Aristocrat have done a good job of keeping their loyal fans happy, whilst retaining something in the locker to release in the future. Some of their top titles have already found their way online, such as 5 Dragons, Miss Kitty, Queen of the Nile 1 and 2 and Wheres the Gold. There are approximately 16 slot games from Aristocrat online, with new being added all the time. Possibly the most high profile release to date is Buffalo – expected on the 12th September 2012. This could be described as a Tier 1 slot game, which has worldwide appeal. Aristocrat fans have been crying out for this game to be be released online and now here it is.
Unfortunately for Aristocrat and some of its most avid supporters, most of its main markets are currently restricted by online gaming laws. Players from countries like Australia, New Zealand, USA and Germany are not currently accepted by Aristocrat and wont be until there are some big changes to government legislation or gaming regulation in these states.
There are still several countries where you can play Aristocrat slots online, such as in the UK, Sweden and Canada. In these regions laws are much more positive to online gaming.
Many people from outside Australia and New Zealand have no idea that the term ‘slots’ is almost unknown in these countries and a term that is almost always used is ‘pokies’. The name pokies is merely an abbreviation of the words poker machines and there is no brand more well known for producing pokies than Aristocrat. The brand built its name in these countries, especially Australia and you will find rows and rows of their pokies in RSL clubs, gaming rooms in bars and of course casinos. It is believed that Queen of the Nile was the inspiration for one of the most famous slots of all time – IGT’s Cleopatra.
So if you here the term ‘pokies’ in future, just remember that to most Australians and New Zealander’s this is the name they give to slot machines.